Sábado, Agosto 14th, 2010
¿Neuromarketing aplicado a la Política?
El neuromarketing es definido en el portal neurosciencemarketing.com de la siguiente manera:
Neuromarketing is the application of neuroscience to marketing. Neuromarketing includes the direct use of brain imaging, scanning, or other brain activity measurement technology to measure a subject’s response to specific products, packaging, advertising, or other marketing elements. In some cases, the brain responses measured [...]


